Mike Curliss Announced as President of Maximizer

VANCOUVER, B.C. — Maximizer Software Inc., today announced the appointment of Mike Curliss as president, overseeing executive leadership and global operations.

Curliss has successfully led Maximizer’s sales and business partner channels since April 2022. He joined Maximizer following nearly three decades with international brands and experience in the SaaS industry, where he managed sales, professional services, and business partner channels.

Curliss replaces Iain Black who is transitioning to the role of Vice Chair of Maximizer after more than five years as president and CEO, during which he led Maximizer through a period of transformative change.

“With Mike’s proven track record at Maximizer, he’s the right person to lead our sales leader-centric approach”, said Terry Hui, Chairman of Maximizer.  “I am confident he will lead Maximizer to new heights on this strategic path.”

Hui continued, “I would also like to thank Iain for his impactful leadership over the past five years, and I look forward to continuing to work with him in his new role as Vice Chair.”

About Maximizer

Founded in 1987 and a pioneer in CRM technology, Maximizer offers an AI-driven CRM platform designed for fast deployment. More than just a tool for sales teams, it empowers sales leaders overseeing teams to drive growth and retention through actionable intelligence. AI-assisted summaries and exception alerts provide real-time insights that surpass traditional forecasting, enabling timely, impactful decisions. Over the years, Maximizer has helped over 120,000 global customers and 1 million users. For more information visit: maximizer.com.

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