Elevate Your Email Marketing by Integrating Maximizer and Constant Contact

Use Maximizer and Constant Contact to generate more leads and track engagement.

About Maximizer’s Constant Contact Integration

Sales leaders know that email marketing is an effective way to generate new leads – if it is done well.  Integrating Maximizer’s leading CRM with Constant Contact’s email and digital marketing platform keeps customer data in Maximizer, where it belongs, and leverages Constant Contact’s robust email marketing abilities to help you find new customers, track engagement, and close more deals.

Constant Contact focuses on streamlining email marketing. It provides best-in-class campaign automation, landing page development, and email templates, and tracks customer interactions with your email messages.

Maximizer’s award-winning CRM integrates with Constant Contact via Zapier, a service that connects thousands of applications with each other. Integrating through Zapier provides the ability to easily create advanced, code-free workflows that make the most of Maximizer and Constant Contact.

Three Key Benefits for Sales Leaders

1. Streamline Email Marketing Campaign Management

Building email campaigns and manually synchronizing results with a CRM system requires considerable error-prone effort. With updates orchestrated by Zapier, creating email campaigns in Constant Contact and updating Maximizer with new data is accurate, fast, and automatic.

For example, a potential customer signs up for a free webinar by filling out a form and clicking a “Sign Me Up!” link on a landing page built in Constant Contact. Behind the scenes, Constant Contact automatically sends a confirmation email to the attendee and adds the attendee to the webinar’s email list. Using a code-free Zapier tool called a Zap, Zapier can then use the new Constant Contact data to update Maximizer with a new lead including a note about webinar attendance – all without manual intervention.

2. Connect your Email Campaign Lists and Maximizer Contacts

CRM data and email campaign lists are often managed separately, creating redundant silos of unconnected customer data. Maximizer solves this problem by integrating with Constant Contact via Zapier to keep customer data synchronized in Maximizer.

Maximizer provides Zapier workflows to manage contacts in Maximizer and Constant Contact. A new Maximizer contact can be added to a Constant Contact list. Similarly, a new contact generated in Constant Contact can be added to Maximizer’s Address Book. Constant Contact can also track email interactions which can then be used to update customer contact timelines in Maximizer – no cut-and-paste required.

3. Lower Costs with Free Integrations

Maximizer’s basic Zapier workflows for Constant Contact are free and easy to set up. Using Zapier to connect Maximizer and Constant Contact streamlines email campaign processes and reduces manual intervention, both of which save time and money that can be used to drive more sales.

For more information on integrating Maximizer and Constant Contact, including sample Zaps, see the integration page here.

For more information on Maximizer, visit us at: https://uk.maximizer.com